The value of an excellent digital asset management software can’t be compromised particularly in the 21st century, as it is instrumental to the growth, visibility, and financial life of your business or establishment. After all, digital asset management is the core of any business seeing as the world has gone increasingly digital in every sphere of human endeavor. The cost of underutilized, undervalued, or unused digital assets can cost your business severely.
Customers need videos, pictures, slide shows, and presentations to make choices concerning the type of products they want to purchase, and these assets are also needed to create a long-lasting impression on the mind of the customer.
Selecting the Best Software
It’s an era where customers are beginning to find connections in the digital sphere and environment. You do not want to ruin your efforts by selecting a digital asset management software that does not maximize the value of your assets or one that does not serve your immediate company needs. You need one that would automate your workflow and make it as seamless as possible. That’s why Daminion is the right fit for your business. In lieu of this, we have compiled a list of the 10 best digital asset management software to make the selection process easier. This should not be taken as an authoritative source as you still need to make an informed decision drawing from this detailed article. These software programs would be ranked accordingly based on their functionality, unique features, and popularity. They include:
Daminion
Daminion easily occupies the top position amongst various digital asset management software. It has incredible features of varying types that would significantly improve your workflow and reduce redundancy. One distinctive feature of daminion is its intuitive feature. With Daminion you can search for documents using keywords and smart suggestions. Its search feature is advanced and you can also make use of conjunctions to either streamline your search results or expand them.
Daminion is growth-focused as it takes into cognizance the unique needs of your organization to deliver a quality digital asset management experience. No wonder it offers a cloud-based solution and an in-house solution depending on your business needs and prevailing circumstances. Daminion could easily pass as a gymnast as it offers top-notch flexibility. Daminion accommodates up to 100+ varieties of files formats ranging from MP3, MP4, DOC, PDF, JPG, PNG, and a host of others. With Daminion you can auto-import files and auto-name them to speed up your work processes.
Daminion offers an awesome storage capacity of 100GB+ which can be readily modified to adapt to your growing business. It also wields an AI algorithm to tag your files using Google vision or clarify services. Daminion also integrates with third-party apps to bolster efficiency and effectiveness in your day-to-day operations. It seamlessly integrates with apps like adobe photoshop, illustrator, content management systems, and E-commerce systems using the software’s Application programming interface.
Frontify
Frontify would be a good pick for a company or establishment which has limited office space to accommodate an in-house server. It is a cloud-based digital asset management tool boasting of one of the best organizational features and perks. Frontify easily presents the option of centralization since data is stored in a single source of truth. All images, videos, documents, icons, and other brand assets are kept in one place to enhance recoverability and easy access. A good feature of this brand is its ability to ensure seamless collaboration across different departments and groups. With this app, you can also create digital brand guidelines to organize and showcase your brand. It is, therefore, a great tool for impactful advertisement. It also gives room for personalized content. You also get notified when the license of an asset expires.
Brand Folder
The brand folder is one of those software that are notoriously popular among startups and fortune 500’s. One distinctive feature of this software is its simplicity and user-friendly features. It offers the option of easy navigation even for those who are not tech-savvy. Every business wants to outshine its competitors and with the inbuilt performance analytics of this app, establishments can monitor how their assets are performing in the market. With the brand folder, you can also see who is making use of these assets and the purpose to which they are being deployed. Brand folder easily boasts of versatility as it is exploited in a variety of industries ranging from the Manufacturing industry, Food and beverage industry, Retail industry, sports, and technology industry e.t.c. This software tool easily presents the role-based version of the app. Hence, there are different versions of the app to suit your role in a bid to promote efficiency.
Media Valet
For companies that have been in existence for a long period, it is normal to have built a large catalog/ library of digital assets which may sometimes be a huge burden to marriage. With Media valet and its incredible storage capabilities, you do not need to worry about the size of your files. Also, the app uses a centralized cloud-based interface hence downloading and uploading files seem to be very easy even if the files run into terabytes.
One distinctive feature of this asset management tool is its inbuilt AI system. This feature enables the software to auto-tag images and videos by recognizing even the smallest of details like gender, age, colors, and objects. Its accessibility range is also incredible as multiple users can add newly created files and make use of existing ones for business purposes.
Canto
Canto has earned its place as a pioneer in the digital asset management industry boasting of its 25 years of existence. Canto boasts of prominent users like Ralph Lauren, Harvard University, NASA, American Airlines, and many other reputable clients.
One laudable feature of this tool is its ability to adapt to the ever-changing and dynamic needs of users. It offers a great organizational feature with perks such as a smart album which automatically adds files to their folders based on the asset category. It also offers great integration with third-party apps such as Word press, MailChimp, Google Drive, and SLAC LinkedIn. This is a great feature of any app since it dramatically increases productivity and reduces the strain that comes with manual processes. Its other features include visual previews, user permissions, effective security features seeing that it runs on Amazon web services which is one of the fastest and most flexible cloud systems on the market today.
Wrapping Up
Daminion should be your top pick when considering a digital asset management solution that would take into consideration your company’s needs and preferences.
